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startup-advisory

ON-DEMAND PERSONAL ADVISORY
FOR STARTUPS


More than coaching. More than consulting.


A high-intensity advisory model designed for the realities of early-stage startups. The advisor operates like a part-time co-founder or board member — strategic, tactical, and emotionally supportive.


  • WHY FOUNDERS CHOOSE THIS ADVISORY

    Survival & Scale Focused — product-market fit · fundraising · hiring · prioritisation · runway protection

    Tactical & Hands-On — investor emails, pitch deck edits, roadmap frameworks, hiring plans, GTM pivots

    Introductions That Matter — capital, talent, and partnerships through trusted networks

    Instinct Validation — stress-tests founder hypotheses to cut through conflicting advice


  • WHAT MAKES IT EFFECTIVE
Component Value Delivered Example
Out-of-the-Box Options Growth with minimal spend Product-Led Growth (PLG) free tier instead of costly sales team
Critical Thinking Filters signal from investor noise Breaks “not convinced about the team” into specific actions
External Perspective Counters product bias Reallocates resources away from unused feature
Reassessing Positioning Narrative that sticks Reframes from “AI for logistics” → “Operating System for Last-Mile Delivery”
Customer Journey Mapping Hyper-focused activation Onboarding redesigned to trigger “Aha!” moment within 5 min
Out-of-the-Box Options

Value: Growth with minimal spend

Example: Product-Led Growth (PLG) free tier instead of costly sales team

Critical Thinking

Value: Filters signal from investor noise

Example: Breaks “not convinced about the team” into specific actions

External Perspective

Value: Counters product bias

Example: Reallocates resources away from unused feature

Reassessing Positioning

Value: Narrative that sticks

Example: Reframes from “AI for logistics” → “Operating System for Last-Mile Delivery”

Customer Journey Mapping

Value: Hyper-focused activation

Example: Onboarding redesigned to trigger “Aha!” moment within 5 min


  • STRENGTHS

    Immediate need among early-stage teams

    Milestone-driven progress and results

    Cash + equity models align incentives


  • CHALLENGES (AND WHY THEY MATTER)

    Founder stress and volatility require emotional intelligence

    High inherent risk — success isn’t guaranteed even with good strategy

    Advisor must be willing to roll up sleeves and execute


  • THE STRATEGIC CORE

    This advisory is diagnostic and catalytic, not prescriptive.

    The tool isn’t a framework — it’s a Socratic process of questioning that creates breakthrough moments that unlock traction and conviction.


    Value = Accelerate learning + De-risk decisions + Unlock “Aha!” moments


  • ENGAGEMENT OPTIONS

    Retainer: 5–10 hours/month (ongoing advisory)

    Strategy Sprint: 3 focused sessions toward a defined objective


  • READY TO MOVE FAST ?

    If you're building something ambitious and need a strategic partner — not just advice — let’s start a confidential conversation.


  • On-Demand Personal Advisory for Startups

    • Fast • Tactical • High-Impact